See How Much You Can Save
Annual Credit Card Processing Volume
$/yr.
Potential Annual Savings with CashVue ATM
Switch to CashVue ATM and save thousands of dollars a year in credit card processing fees.
How the Cash Discount Program Works
In a city where millions of workers, tourists, and international visitors move through Manhattan, Brooklyn, and the outer boroughs every day, card processing fees drain your margins—but raising prices across the board threatens your competitive edge. Our system automatically applies a small service fee to all card transactions, while the service fee is waived when customers pay with cash, giving them a real incentive to use cash. This approach is especially effective in NYC’s diverse neighborhoods—from the bustling Financial District where finance professionals manage billion-dollar transactions, to SoHo’s independent retailers, to the service-heavy hospitality venues around Times Square and Hudson Yards—where cash remains king for many transactions. You keep the full sale amount—no more paying out of pocket for card fees.
✔ 100% compliant with Visa, Mastercard, and processor guidelines
✔ Automated fee adjustments built into your POS or terminal
✔ Transparent signage and receipt language included
✔ Compatible with countertop, wireless, and tablet POS systems
Benefits to Your Business
Eliminate Up to 100% of Processing Fees
In a city where finance and banking drive billions in daily transactions, and where countless restaurants, retail shops, and service businesses operate on thin margins, drastically reducing or eliminating your credit card processing costs is a competitive necessity.Increase Profit Margins
From Hudson Yards tech startups to Midtown Manhattan corporate offices to the thriving independent retail scene in SoHo and Williamsburg, keeping more of each sale without raising prices strengthens your bottom line in an expensive market.Encourage Cash Payments
New York’s diverse workforce—including millions of commuters, gig economy workers, and international visitors—still relies heavily on cash; incentivizing cash transactions reduces chargebacks while tapping into demand that card networks can’t address.Easy Setup and Integration
Our team programs your terminal and provides all signage—no tech headaches.Fully Compliant and Transparent
Whether you operate in the Financial District, Times Square, or Downtown Brooklyn, stay aligned with card network rules and all New York State and federal consumer regulations.
Ideal For:
Retail Shops & Boutiques
Salons & Spas
Restaurants & Cafés
Auto Repair & Service Providers
Convenience Stores & Liquor Shops
Mobile Vendors & Pop-Up Events
Keep more revenue in your New York City business—without disrupting operations across Midtown, the Financial District, or beyond.
CashVue’s Cash Discount Program lets NYC retailers, hospitality venues, and service businesses eliminate processing fees that eat into margins, especially critical for the thousands of independent operators serving Manhattan’s 24/7 workforce and international tourists.
Contact Us Today to activate zero processing fees and reclaim what card networks have been taking from your bottom line.
Frequently Asked Questions (FAQs)
Q: Is the cash discount program legal in New York City?
A: Yes. Cash discount programs are 100% legal in all 50 states and fully compliant with Visa, Mastercard, and federal guidelines when implemented correctly. New York’s Financial District traders, Midtown Manhattan corporate offices, and the thousands of small retailers across SoHo and Brooklyn have successfully adopted these programs without regulatory complications.Q: Will I need to raise prices on my menu or inventory?
A: No need to raise prices across the board. The terminal automatically adds a small service fee to card purchases and removes it when customers pay with cash—a critical advantage for tight-margin operations throughout NYC’s hospitality and retail sectors, where franchise restaurants, boutique fashion shops, and convenience stores all compete fiercely.Q: How are New York City customers informed about the cash discount?
A: We provide clear signage and receipt disclosures so customers understand the small service fee and their option to avoid it by paying with cash. Given NYC’s diverse immigrant communities and significant unbanked populations who rely heavily on cash transactions, transparent communication is essential and protects your reputation across all neighborhoods.Q: Does this affect my accounting or taxes as a New York business?
A: No. The full sale amount is recorded as usual. The service fee is itemized on receipts but does not alter how your revenue is booked—straightforward compliance for everything from Times Square tourist hotspots to professional services firms in Midtown.Q: What kind of businesses benefit most from cash discount programs in New York City?
A: Retailers, salons, restaurants, convenience stores, and any business with frequent card usage benefit greatly—especially those with thin margins. NYC’s 24/7 economy, service industry workers, and the massive pedestrian traffic in Hudson Yards, Chelsea, and Downtown Brooklyn mean high card-processing volumes; cash discount programs are particularly effective for tourism-dependent businesses and gig economy-adjacent storefronts where every transaction margin matters.
